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Wealth Management

When heuristics go wrong in decision-making

In a previous post, we discussed the stark contrast between the traditional economic rationale and bounded rationality. With bounded rationality, consumers can make an optimal...

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Wealth Management

Bounded Rationality: The Realistic Choice

Making a sandwich is easy. Making a perfect sandwich? Not so much. Standard economics assumes people make rational, utility-maximizing, optimal choices. But, how can we...

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Insurance

Tax Reform And Life Insurance in Secondary Markets

With many Americans reviewing their financial situation after the passage of the Tax Cuts and Jobs Act, it is important that any life insurance needs are also reviewed at this...

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The College

5 Award-winning Millennials Leading The Next Generation to Financial Security

Five of the brightest young minds in financial services were awarded the 2018 Millennial Financial Services Professional Award by The American College of Financial Services....

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Wealth Management

6 Cognitive Biases in Behavioral Finance

When clients make undesirable financial or investment choices, it is often the result of biases and heuristics. Cognitive bias occurs when drawing incorrect conclusions, based...

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The College, News

Alumnus Honored With John Newton Russell Memorial Award

Reginald N. Rabjohns, CLU®, ChFC®, alumnus, benefactor, and friend of The American College of Financial Services, is the 77th annual recipient of the John Newton Russell...

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Insurance, Financial Planning

8 Tips for New Life Insurance Agents

The competitive landscape for life insurance is prevalent and advisors need to seek out ways to differentiate their professional offerings. 

In a previous blog post, adjunct...

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Wealth Management

The Reasons Behind Investor Behavior and Risk-Averse Clients

Investors tend to be reactive and risk averse when it comes to investing in stocks. And for good reason – when your money is on the line – you’re bound to feel like it’s a...

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Wealth Management

Two Decision Making Systems

The change in attitude between planning and reality is similar to what happens when you set an alarm clock. You decide the most reasonable time to wake up the night before....

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